VMedia

CREATING CONNECTIONS AT THE POINT OF PURCHASE

ABOUT US

Part of The Visualise Group, VMedia is Ireland’s leading shopper media agency. We create connections which help turn shoppers into buyers.

We believe that successful shopper media networks are underpinned by a deep understanding of shopper behaviour. We know this behaviour is constantly evolving and we understand the emerging technologies impacting it. This understanding enables us to identify and prioritise the most effective media opportunities to connect with shoppers across various channels.

VMedia. Creating connections at the point of purchase.

WHAT WE DO

FOR RETAILERS

FOR BRANDS

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    NETWORK DESIGN

    We work with retailers to determine the optimum touchpoints to influence shopper behaviour across their media estate and advise on the most appropriate formats to utilise at each of these touchpoints.

    Where relevant, we can advise on content strategy and, if required, provide appropriate hardware and software solutions.

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    NETWORK MANAGEMENT

    Providing centralised management for retailers shopper media activity, our shopping list of services includes:

    •Media sales
    •Campaign coordination
    •Production management and fulfillment
    •Digital signage network management
    •Scheduling and installation
    •Post campaign compliance reporting
    •Campaign evaluation
    •Support helpdesk

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    CREATIVE PRODUCTION

    We provide expert shopper-centric creative production, from standard POS formats to digital content. Our creative team are fully dedicated to developing and executing shopper marketing activity and understand the art of provoking shoppers to action at different touchpoints on their shopper journey.

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    SHOPPER MEDIA OPPORTUNITIES

    Through our retail partnerships, across various channels, we provide brands with unrivalled media opportunities to influence shopper behaviour and turn shoppers into buyers. Our formats have a proven track record of consistently driving sales at the point of purchase.

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    CAMPAIGN MANAGEMENT

    Working with brands, their agency partners and other service providers, we join all the dots to make campaigns happen. From developing campaign site lists, through to production management, scheduling, installation and post campaign reporting, we provide one point of contact to make your campaign run seamlessly.

RETAIL PARTNERS

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OUR NETWORKS

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PharmaSeen TV
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POPAd Trolley / Basket
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Sales difference figures based on test stores versus control stores. Sales data supplied by our retail partners.

GET IN TOUCH

Address

Unit 15 Solus Tower Estate,
Corke Abbey Road,
Bray,
Co Dublin.
Ireland,
A98 H773

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